What is a responsive website design?
A responsive website design is the the web design based on the device being used for viewing a website such as Mobile, tablet etc. Responsive web design creates a system for a single site to react to the size of a user’s device and has a fluid and flexible layout which adjusts according to screen size. Basically, your website will look great and work well on a desktop, laptop, a tablet, and a mobile (smartphone) browser.
Why responsive website design is important?
- Increase reach to customers and clients on smaller devices (tablets & smartphones)
- A consistent experience for a user when accessing your website
- Web pages optimized for smartphones boost conversions and generate leads.
- If you’re dreaming about top ratings in Google, then go for mobile-first.
IMPROVED USER EXPERIENCE
User experience is crucial to website owners. You want people to like your site, and you want it to be easy to navigate through. Also your website on a mobile device, should load fast and have the proper resolution. Responsive design, which offers a much better user experience, can help convince people to give your company a chance.
A Responsive Website Improves Your SEO Efforts
Responsive websites have a greater likelihood of ranking high in SERPs. The high-quality content and ‘user focused’ experience will increase your likelihood rank better to search engines .
Google recommends a responsive website design pattern. Besides, it makes for a good user experience and improves your SEO efforts across all platforms. In conclusion, having a responsive website can save you lots of money, maintenance time and also help you to convert and retain more clients in the long run. Mobile design first is Google approved.